Launching Karmicare 🚀
Forcit and Karmicare
In 2017, Karmicare was founded by Victor Popov, who wants to bring a breath of fresh air to the world of dental care. He does this by tapping into a new niche of biorhythmic oral care. "It is sometimes fighting windmills, but I feel backed in my conviction by the American space agency NASA."
"We believe hard in internationalization and scaling," Popov says. "Especially when it comes to a product like Karmicare, you have to be able to be short on time and think internationally right away. Thanks in part to Forcit's independent experts, we are laying the groundwork for this.
Biorhythmic oral care
The big difference between Karmicare and the already existing fluoride-free toothpastes is that we are developing two different toothpastes, one for morning and one for evening.
Supported by NASA
"You have to know that fluoride fixes the tooth enamel on our teeth, only in space that no longer appeared to be the case. NASA developed an alternative toothpaste, with ingredients that produce tooth enamel and make your teeth stronger and more resistant to caries. The alternative cements the capillary tunnels to the tooth nerve with the same material that teeth are made of. The result is not only less tooth pain or caries, but also whiter teeth.
The big difference from traditional toothpastes is that Karmicare is not harmful due to the absence of fluoride AND you don't have to rinse your mouth after brushing. Spit it out, yes. The toothpaste residue remains. Actually, Karmicare does what face wash does for your face: it soaks into the surface you use it on."
- Victor Popov
In the media
This project has received due attention in the press. You can read more about it in the following articles: Bloovi
Try Karmicare for yourself
Pathways: Scale it
2 independent experts
Endorsing SDG: Good health and well-being
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